Who wouldn't want to be an Apex Predator? In all the Vampire/Werewolf stories, it is the vampires who control or at least are doing better than their Lycan counterpart. In my opinion a vampire is better in all aspects of their existence.
Battle - Sure a werewolf has brute strength and a bit of speed behind them, but in general a vampire is quicker, and with age, they are far stronger. Vampires can use all weapons and the environment to their advantage, whereas wolves only have their teeth and claws.
Intelligence - Werewolves are very rarely portrayed as the suave smart human who only changes to wolf in a carefully calculated move. They are driven by instinct not intelligence. Vampires on the other hand get smarter with age, and its generally suggested that they possess a superhuman intelligence to begin with.
Human interaction - Hands down the intelligent, charming Vampire wins this over a ferocious beast. What a vampire can not get from their charming personality, they can get from their Charm spells.
Other Vampiric advantages - immortality, perfect health, supernatural powers (wings, invisibility, bat form, telekinesis, telepathy, elemental control, see-in-the-dark, acute senses, health regen, mist form), no need to breath, generally belong to a coven of equally powerful creatures of the night... I'm sure there are more...
Vampiric disadvantages - Sun, feed on humans (some would not even call that a disadvantage), perhaps immortality (only in the 1st 50 years until all your loved ones are dead).